Corolla: Shockingly New

I have a special place in my heart for this print ad. I not only came up with the concept and wrote the copy, but I actually did the art direction as well.

Mainly because no one else on the creative team had ever seen Close Encounters of the Third Kind.

I’ll shut up now.


  • Role Copywriter & Art Director

  • For Prairie Toyota

  • Type Print

Up Next:

First-Person Alberta: 360° Videos, iPhone & Android Apps, and Facebook